Brian Mark - eCommerce Insider

As a CTO, I get to tackle everything from business automation to search marketing. As an integral member of a very quickly growing online business which is already on the Internet Retailer Top 500 list, I get to see emerging trends and technology and have become quite adjusted to living on the bleeding edge of technology and staying ahead of market demands as well as our online competitors.
Thursday, January 05, 2006
SEO latency
SEO is annoying. I make changes today and see results in weeks or months. I make changes, may not see results, may see a huge boost. Frustrating. I don't know of any other profession where you wait weeks or months to see if what you did made any difference.

Of course, if you wait weeks to months in between changes, that means competitors get stronger while you sit and wait. So you're forced to make more changes while you're waiting to see what the prior ones did, meaning you never really know what it was that made the difference.

What a frustrating profession.
posted by Brian Mark @ 9:14 PM   Digg This
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Name: Brian Mark
Home: Fremont, Nebraska, United States
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