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Showing posts with the label linkbait

Video Professor and McCain?

I've got to say, this is the first time I actually watched something with McCain in it intentionally, but the Video Professor angle was pretty clever. That's some linkbait that I can fall for and not feel guilty about at all.

Congrats, Rand!

Congratulations, Rand and Geraldine. That's awesome. So is the reaction. Of course, had the SEO world known it was you, we would have first asked why you needed our money, then you would have had more than you knew what to do with for just one commercial. In any event, congratulations and well played. It was certainly a proposal that fit your personality due to the buzz behind it and knowing how good you are at creating that. Here's to many happy years of creating buzz together.

Linkbait... oh the possibilities

Every time I go to SES, I end up talking to Todd . Lately, I've also been talking with Rand , Ken (some guy), and Todd . What do the first two have in common that the second two don't seem to buy into as much? Linkbait. Todd and Rand are two very good writers, and the linkbait they produce is second to none. Ken and the other Todd seem to use more traditional SEO methods, although they're not totally ignoring linkbait. Nor are they ignoring rankings. I guess what it comes down to is this: Do you want to do linking strategies, or do you want to be creative and have links show up because of some (interesting / controversial / insightful) content? Either one takes work. So what type of linkbait could we come up with for power tools? Something viral, like doing stupid things on video with power tools, would obviously attract some attention. Buying guides and hands on stuff seems to get minimal attention, although they do bring a few links if done well. I've got a couple i...