Nascar never cared before 5 years ago?
Seriously, how do people at these marketing companies get jobs? That's a terrible message they're sending, which for a charity shouldn't be tolerated. Surely someone other than me can see the negative side of this message.
Usually, I like Nascar's advertisements. This time, I almost found it offensive. Really, if you didn't care in the past, cover it up... don't flaunt it.